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Preparing for the Future: B2B Sales Growth Opportunities with Anticipatory Strategies

What is B2B Sales & What Challenges Does it Present Today?

B2B sales is a complex process.  Building relationships with customers and convincing them to purchase your products or services is not anymore an easy process. It requires sales representatives to have a deep understanding of the customer’s needs. It need a tailored approach to each client need.

Are you are facing many challenges due to the changing landscape of customer expectations?  there are many ways to effectively address it. Like digital omni-channel sales tools that can help communicating on time. Staying in touch with customers help your business remain competitive in an ever-evolving competing market. You will be able to develop trust with your customers and incite them to make a purchase decision more easily. Furthermore, you must also ensure that your customer service is top-notch. Losing potential clients due to poor service may be very harmful.

How to Leverage Data-Driven Insights for Anticipating B2B Sales Growth

In the current digital era, leveraging data-driven insights is a must for B2B companies to anticipate sales growth. By analyzing customer  preferences and trends, businesses can have an in-depth understanding of their needed strategies to increase sales.

With data-driven insights, B2B companies can identify potential opportunities in different markets. Also they can develop strategies to capitalize on its client base. Additionally, they can also use this data to optimize their marketing campaigns for better results. Data-driven insights help businesses stay ahead of the competition. It provides valuable customers and market information. It allows to make informed decisions that will lead to increased revenue and higher profits.

Identifying and Addressing the Key Challenges in B2B Sales with AI

In today’s competitive B2B market, businesses are increasingly turning to AI-driven technologies to help them identify and address the key challenges they face in sales. AI provides an extra layer of intelligence that can be used to automate mundane tasks such as customer segmentation and lead scoring, while at the same time providing insights into customer behavior.

By harnessing the power of AI, businesses can better understand their customers’ needs and develop strategies to increase sales. This article will discuss how AI can help businesses identify and address the key challenges in B2B sales. We will also look at some use cases of AI-driven solutions that have been implemented successfully by companies in various industries.

Strengthening the B2B Sales team through continuous learning and coaching with AI

In today’s competitive B2B market, sales teams need to continuously learn and adapt in order to stay ahead of the competition.

Continuous learning and coaching are essential for any B2B sales team to remain competitive in a rapidly changing and challenging business environment. By leveraging the latest training and coaching technology, sales teams can stay ahead of the curve and increase their sales performance.

With continuous learning and coaching, B2B sales teams can acquire new skills, hone existing ones, and learn from their mistakes. This will help them build strong relationships with customers, increase customer loyalty, and close more deals. Furthermore, it will also help them stay up-to-date on industry trends and best practices which can be used to create more effective strategies for success.

AI-driven coaching can help sales teams become more efficient and effective by providing personalized guidance and feedback. AI can also be used to analyze data from sales calls, emails, customer feedback, etc., in order to identify areas that require improvement and suggest ways for sales reps to increase their performance. By leveraging the power of AI, B2B sales teams can build a culture of continuous learning and coaching that will enable them to reach their full potential.

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By admin

5 Steps to Grow Sales by 33% in 12 Months

5 Steps to Grow Sales by 33% in 12 Months

Sales teams go through periods like this too but sales leaders rarely seek out the data that would immediately point to the real problem.  They tend to hope things will improve and go from there. However, there are several levels of data to be reviewed so let’s take a look.

there are five steps you must take to grow sales by 33% in 12 months.  You can’t pick and choose as all five are required.


A quality CRM application, like Membrain, will show your win rates, age in stage, conversion ratios, pipeline velocity, pipeline volume and pipeline quantity and more.  Dig into that data to determine year over year changes and identify where your bottlenecks have been and where they are today.  Be mindful that this is lagging data and are merely symptoms of the real problems! 


An OMG Sales Team evaluation will explain why you have those bottlenecks and why your team gets the results it gets.  Note which of the 21 Sales Core Competencies are to blame – by team and individual – and more importantly, how much revenue is being left on the table and who is capable of upping their game.  For example, are deals getting stuck because salespeople aren’t capable of reaching decision makers?  We know that salespeople who can begin with the decision maker are 341% more likely to close the business!  A training curriculum can be designed from these conclusions. Learn More!  


Provide your sales team with appropriate training to close the competency gaps, improve skills, and achieve better execution.  This should not be a one or two-day event.  Change requires on-going, long-term training to change beliefs, approaches, strategies, tactics and develop skills!


Sales managers must provide daily, one-on-one coaching to their salespeople to help them with their individual gaps and improve their Sales DNA.  Only 7% of all sales managers come equipped with effective coaching skills so they will need to be trained and coached in order for them to provide effective coaching.


Sales Leaders must hold sales managers accountable for coaching as sales managers hold their salespeople accountable for change.

Once you have the data and take action, there is absolutely no good reason why you can’t bump sales by at least 25%!  That’s right, AT LEAST 25%. 

If everyone improves by just 10% you will grow sales by 33%!

  • 10% more opportunities
  • 10% higher average sale
  • 10% greater win rate

That comes out to 33%!  Don’t believe me?

Start with monthly goals of 20 opportunities, a 20% closing rate, and a $20,000 average sale. That translates to 4 sales for $80,000 or $960,000 annually.  10% more equates to:

  • 22 opportunities
  • 22% closing rate
  • $22,000 average sale

That’s 4.84 sales at $22,000 which totals $106,480 per month or $1,277,760. A 33% increase in revenue!

What are you waiting for?

Request Samples (Request Sample Sales Force Evaluation)


Posted by Dave Kurlan


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